Creativity is just connecting things. When you ask creative people how they did something, they feel a little guilty because they didn't really do it, they just saw something. It seemed obvious to them after a while. That's because they were able to connect experiences they've had and synthesize new things.
With the increase in website traffic and online interaction made available via the latest generation of computers, smart-phones, tablets and other tools, businesses and the brands they represent must be more aware than ever as to the behavior [...]