Archive for the ‘Business Strategy’ Category
The following blog contains keys aspects to establishing a successful brand. Follow these simple steps and you WILL increase your chances for success.
Perhaps the most over-worked, miss-identified term in today’s business lexicon is ‘brand-branded-branding’… and multiple other derivatives of the word. Perhaps ‘brand’ as a concept has become so mysterious because it’s not being taught properly in business schools;
Failure is not an option. Who hasn’t heard that cliché before and responded, ”you’re right… lets go get it!” Well, here I go again; bursting another bubble.
Allow me to set the stage: you’ve been invited to a very important meeting with key business contacts to introduce an initiative that you’ve been promised will revolutionize and revitalize your business. Unable to resist the potential of [...]
In consulting with small businesses over the years; one consistent piece of advice I have offered is this: if you’re thinking about starting and operating a business, ensure you have your cash flow working efficiently from the start. [...]
Today’s customers are spending more and more of their time online, and on the mobile net thanks to mobile Smartphone applications. So, now more than ever before, marketers must enter ‘domains’ to connect with potential customers including places [...]
You’ve struggled through the sleepless nights; you’ve run the numbers through your head a million times; you’ve used your family, friends (and the occassional unsuspecting stranger) as a sounding board for your idea and now… you’re ready to [...]
I recently read an article by Anthony Robbins whereby his most recent insight really wasn’t exactly earth-shattering at… but his views on the concept was dead on the mark. Basically, Robbins points to the fact that in all our lives, we [...]